Kamis, 09 Desember 2010

ENTREPRENEURIAL ETHICS

Entrepreneurial ETHICS
1. Symptoms are not honest in the community
Declining sense of solidarity, social responsibility, and the level of honesty among
business groups and community members, is a common symptom, and tear down
theory - the theory of solidity, liquidity, reliability, involving trust, can
credible in terms of moral, financial terms, exactly when promised. In the world of business,
all people do not expect to obtain unfair treatment from others.
The practice of manipulation will not occur if based on high moral. Moral and
low-level honesty will destroy the values of business ethics itself.
2. Understanding ethics
Ethics is a study of right and wrong and moral choices
person does. Ethical decision is a matter that is true about behaviors
standard. Business ethics covers the relationship between the company and the person
money invested in the company, with customers, employees creditors,
rival and so forth. People - people are expected to act ethically in business
various activities in the community.
3. Advantages maintain ethics
Maintaining ethics is something that is very important to protect the reputation
company. These ethical problems always faced by managers in everyday life
business activities, but must always be maintained continuously, because the reputation of being
an ethical company is not formed within a short time, but will be formed in
long term. And it's an invaluable asset as goodwill for
a company.
4. Consumerism
Consumerism is a movement of protest from consumers or the public, because
treatment of the entrepreneur / entrepreneurial poor in serving consumers.
This means that consumerism is an act of individual or organization

consumers, government agencies and companies in response to dissatisfaction yng received in connection with the sale and purchase
Rights - the rights of consumers:
- The right to vote, do not just offer one type of commodity, without any
choice
- Consumers are entitled to obtain information from the manufacturer, to the goods
will be purchased, either about the ingredients, how to use, durability, etc..
- If there are complaints of consumers, must be heard. If there is consumer demand should
immediately noticed by producers
- When consumers use products, consumer safety must be maintained,
not to goods that have been purchased harm consumers, especially in
terms of toys - kids, or medication.

5. Pollution problem
Green Marketing is a design marketing activities to conserve
environment, in order to create a good image of the company. Business preserve
This environment can shape the environment of the planting of trees
company, treat wastewater before discharge into the sewer / river, give the filter
air at the factory chimneys, to reduce pollution of land, with recycling or
reprocess waste generated yng etc. factory. The entrepreneur believes
that the green policy launched by the company's marketing, will
influence on consumer buying decisions on a product.

6. Corporate culture
To inculcate good habits in employees, it is necessary to develop culture
companies within an organization. Corporate culture is characteristic of a
organization that includes experience, stories, beliefs and norms -
shared norms adopted by all levels of the company. If at a
companies have a habit - a habit that is not good, it must be quickly changed.
The ability to change the corporate culture is key to successful compile
and implementing corporate strategy for the future. In this case, samples or
role models of leadership element is very influential on the formation of culture
company.

Therefore, the development of corporate culture hrus done, because it is very useful to: increase the sense of identity, sense of belonging, commitment, internal stability, control of properties - properties that are less good, and eventually will be a differentiating one company with another company, and eventually will lead to a separate image for the progress of the company.

0 komentar:

Posting Komentar